iHeartRadio’s premiere event theatre in LA features a 25 foot dynamic media wall as the centerpiece of its entryway. The LED wall is driven by custom software that seamlessly integrates live video feeds from the concert venue, archival video, photography, realtime tweets and brand messaging.
This sculptural LCD display celebrates our abstraction of nature's infinite complexity into patterns through the scientific process, and through our perceptions. It brings to light the similarity of patterns in our universe, across all scales of space and time.
For the 2012 London Olympics, we teamed up with Ignite to measure Twitter sentiment around the games and transform that data into a daily light show on the London Eye.